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Gelila · Fresh Produce ERP

One Record from the Farm Gate to Finance

A live, end-to-end enterprise ERP for fruit and vegetable businesses: farm receiving, sorting and packing, cold storage, import and export, distribution and full accounting — bilingual across every screen.

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Gelila Fresh Produce ERP dashboard showing farm receipts, cold store capacity, export shipments and quality pass rate

Complete operational coverage

One record from the farm gate to finance

Farm receiving, pre-inspections and weighbridge gate in/out
Production orders, repacking and pallet output tracking
Cold-store lots and batches with recall-grade traceability
Quality inspections, monitoring reports and certificates
Import / export files, containers, customs and landed cost
Full multi-currency accounting, procurement, sales and HR

Farm intake to final invoice

Recall-grade lot traceability

Arabic and English on every screen

Desktop and installable mobile PWA

At a glance

One platform, the whole operation

22

Integrated modules

From master data to family assets.

219+

Functional pages

Every one mobile-responsive.

12+

User roles

Granular per-page, per-action rights.

85+

Live executive KPIs

Real-time, role-aware dashboards.

  • Bilingual English + Arabic with full RTL
  • Multi-currency engine with live exchange rate center
  • QR / barcode scanning across operations
  • 3D interactive warehouse viewer
  • Cloud-based with row-level security
  • QR attendance kiosk with GPS & photo verification
  • Full product traceability & recall management
  • Automated bilingual PDF document generation
  • Multi-level approvals with value-based authorization
  • Core benefits

    Business value, department by department

    End-to-end operational integration

    Procurement, production, warehousing, sales, logistics and finance run on one platform — no duplicate entry, no conflicting numbers.

    60–80% less manual data entry

    Purchase orders generate goods receipts, receipts generate supplier invoices, production orders generate inventory movements.

    Real-time supply chain visibility

    Executive dashboards show live KPIs across sales, production, inventory, finance, HR and quality — with period-over-period comparisons.

    Bilingual compliance by default

    Every screen, report, document and PDF is native English and Arabic with full RTL — one system instead of two.

    Multi-currency financial management

    A dedicated currency center manages live rates for EGP, USD, EUR and more; every invoice, voucher and statement supports conversion.

    Farm-to-export traceability

    Lot and batch tracking, crop origin, inspection history and recall tools — meeting EU, Gulf and global food safety expectations.

    Granular role-based access

    12+ roles with per-page, per-action grants. Warehouse, cold-store and item-category access can be scoped user by user.

    Audit-ready at every step

    Creation, update, approval, rejection and posting are logged with user, timestamp and before/after values.

    Mobile workforce enablement

    QR receiving tickets, GPS-verified attendance with photo capture, touch approvals and mobile inspection checklists.

    Paperless professional documents

    Invoices, statements, vouchers, purchase orders, quality certificates and customs invoices generate as bilingual PDFs.

    Module catalog

    22 integrated modules

    Each module covers one domain of the operation, and all of them share the same records, approvals and audit trail.

    Master Data

    40+ master data entities with approval workflows, including crops and grades.

    Procurement

    Requisition → quotation → PO → GRN → invoice → return, with value-based approval limits.

    Import

    Import files with full shipment tracking and a central documentation repository.

    Gate & Weighbridge

    Gate-in with source-based KPIs and automated in/out weighbridge tickets.

    Daily Receiving

    QR receiving tickets with verification URLs and mobile inspection checklists.

    Farm Receiving

    Pre-inspection reports with approvals and return-for-edit on rejection.

    Quality

    Inspections with analysis approval and rejection reason tracking.

    Traceability

    Search by batch, lot, item, supplier or customer, with recall management.

    Production & Packing

    Production orders with proforma linking and daily pallet output on FIFO.

    Warehouse

    Receiving dock with crop-context item locking and QR warehouse coding.

    Inventory

    Real-time inventory dashboard with weight-based balance tracking.

    Sales

    Quotations, proformas, invoices, returns, credit/debit notes and customs invoices.

    Export

    Export files with shipment tracking and container loading operations.

    Fleet

    Vehicles synced with fixed assets for depreciation; drivers linked to employees.

    Logistics

    Proforma loading notifications, container assignment and document release.

    Finance & Accounting

    Chart of accounts, journal entries and receipt/payment vouchers with approvals.

    Opening Balances

    Multi-currency uploads for inventory, customers, suppliers, custody and banks.

    HR & Payroll

    Employee records with approvals plus GPS and photo-verified QR kiosk attendance.

    CRM

    Contacts, meetings, follow-ups and complaint resolution tracking.

    Reports

    Sales, production, export, financial, inventory, profitability and quality reports.

    Administration

    User management with employee linkage and a granular per-page permission matrix.

    Family Assets & Properties

    Registry of family properties with income and expense tracking.

    Measurable results

    What the platform gives back

    Typical outcomes observed in agricultural export operations after full deployment, drawn from workflow comparisons before and after implementation.

    ROI metricResult
    Investment payback period3–6 months
    Annual labour cost savings1,500+ hrs
    Data-entry error reduction60–80%
    Inventory shrinkage reduction25–40%
    Approval cycle time compression85–93%
    Document generation speed15x faster
    Month-end financial close70% faster
    Receiving throughput increase6x faster

    87%

    Less receiving time

    Two hours per load becomes 15 minutes through QR scanning and automated inspection checklists.

    93%

    Faster PO approvals

    Multi-level approvals that took three days close the same day with value-based authorization and in-app notifications.

    100%

    Real-time inventory visibility

    Ledger-triggered movements replace monthly manual stock counts with live balances.

    90%

    Less attendance admin

    QR kiosk check-in with GPS and photo verification removes logbooks and time-card reconciliation.

    Time & efficiency

    The same work, in a fraction of the time

    • Daily receiving & inspection

      2 hours15 min
    • Purchase order approval cycle

      3 daysSame day
    • Inventory reconciliation

      1 full dayReal-time
    • Payroll processing

      2 days2 hours
    • Sales invoice generation

      30 min2 minutes
    • Export documentation

      1 day30 minutes
    • Quality inspection logging

      1 hr / load10 minutes
    • Supplier statement generation

      2 hoursInstant
    • Customer statement generation

      2 hoursInstant
    • Financial reporting (P&L, balance)

      Month-end crunchReal-time
    • Gate-in record creation

      20 min3 min (QR)
    • Warehouse transfer processing

      30 min5 min
    • Attendance tracking & verification

      Manual logQR + GPS auto
    • Leave request & approval

      2–3 daysSame day
    • Supplier invoice registration

      45 min10 min

    Cumulative annual saving for a mid-size operation: roughly 1,500+ staff-hours — close to a full-time administrator. Figures are typical improvements when moving from manual or spreadsheet-based workflows.

    Who it's for

    Built for these operations

    Agricultural exporters

    Fresh fruit and vegetable exporters to EU, Gulf, African and international markets needing traceability, cold chain and multi-currency invoicing.

    Food processing & packing

    Businesses that receive raw produce and sort, grade, pack and repack it before distribution or export.

    Cold storage & warehousing

    Operators needing temperature tracking, 3D space visualisation and precise inventory balances.

    Import / export traders

    International traders needing multi-currency finance, supplier and customer statements and logistics coordination.

    Manufacturing with inventory

    Manufacturers needing production orders, material consumption, labour tracking and inventory control alongside finance.

    Multi-branch enterprises

    Organisations with several branches or warehouses needing unified operations and role-based access across locations.

    Family-owned businesses

    Family enterprises tracking assets and properties alongside operations, with restricted access to sensitive financials.

    Why Gelila

    Purpose-built, not customised into shape

  • Purpose-built for agricultural export

    Every module follows the real workflow, from farm receiving to export logistics.

  • Native bilingual Arabic / English

    Arabic is a first-class language in every screen, report and PDF — not a translation layer.

  • Multi-currency at the core

    Currency management sits inside the financial engine, with per-transaction currency support.

  • Cold chain & full traceability

    Temperature tracking, batch and lot management and farm-to-export traceability, no add-ons.

  • Mobile-first for the field

    Dedicated interfaces for receivers, inspectors and weighbridge operators — not just managers.

  • 3D warehouse visualisation

    A capability usually reserved for specialised WMS platforms, included as standard.

  • Granular per-page permissions

    Every page and action — view, create, edit, delete — is controlled individually.

  • Security & platform

    Enterprise controls, cloud delivery

  • Row-level security

    Data access is enforced in the database, not only in the interface.

  • Per-page permission matrix

    12+ roles with view, create, edit and delete rights granted individually.

  • Complete audit trail

    Approvals, gate operations, returns, adjustments and session history are all logged.

  • Multi-level approvals

    Value-based authorization routes documents to the right approver automatically.

  • Cloud-based, always current

    No servers to maintain; every user works on the same live version.

  • Mobile-ready throughout

    219+ pages are responsive, with dedicated mobile flows for receiving, approvals and attendance.

  • Trusted by

    Trusted by leading operators across the Middle East

    Hassani Group of Companies
    Element26 Engineering DWC-LLC
    Pastalini Food Processing L.L.C.
    Prime Fisheries
    Sea World Fish Processing L.L.C.
    Technoman Contracting
    Technoman Plastic Factory LLC
    Ugarit International Furniture Manufacturing
    Modo International General Trading LLC
    Transitor General Land Transport L.L.C.
    Transitor Garbage Disposal Services L.L.C.
    Advantech
    Hassani Food Industries
    Technoman Building Material Trading LLC
    Takamol Transport
    Takamol Packaging
    Al-Quoz Cold Store
    Crown Dairy Industry
    Crown Detergents and Disinfectants Factory L.L.C
    Crown Edible Oil Factory LLC
    Crown Medical Requisites Factory L.L.C
    Crown Paper Products Factory LLC
    Crown Vegetable Factory L.L.C.
    Socotra Trip
    Fusion Interior Design
    Gulf Printing & Publishing LLC
    Hassani Baby Food & Milk Powder Prod. Factory
    Mohammed Hassan Baba Hassan Real Estate
    Lamia Garments Manufacturing LLC
    Technoman Industrial Machinery
    Al-Fath Import & Export
    Hettin Import & Export
    Gelila Global
    Hassani Group of Companies
    Element26 Engineering DWC-LLC
    Pastalini Food Processing L.L.C.
    Prime Fisheries
    Sea World Fish Processing L.L.C.
    Technoman Contracting
    Technoman Plastic Factory LLC
    Ugarit International Furniture Manufacturing
    Modo International General Trading LLC
    Transitor General Land Transport L.L.C.
    Transitor Garbage Disposal Services L.L.C.
    Advantech
    Hassani Food Industries
    Technoman Building Material Trading LLC
    Takamol Transport
    Takamol Packaging
    Al-Quoz Cold Store
    Crown Dairy Industry
    Crown Detergents and Disinfectants Factory L.L.C
    Crown Edible Oil Factory LLC
    Crown Medical Requisites Factory L.L.C
    Crown Paper Products Factory LLC
    Crown Vegetable Factory L.L.C.
    Socotra Trip
    Fusion Interior Design
    Gulf Printing & Publishing LLC
    Hassani Baby Food & Milk Powder Prod. Factory
    Mohammed Hassan Baba Hassan Real Estate
    Lamia Garments Manufacturing LLC
    Technoman Industrial Machinery
    Al-Fath Import & Export
    Hettin Import & Export
    Gelila Global

    See your fresh produce workflow in Gelila

    We will tailor the walkthrough to your receiving, production, cold-store and export process.

    Request your Gelila demo